Behind every good decision : how anyone can use business analytics to turn data into profitable insight

Behind every good decision how anyone can use business analytics to turn data into profitable insight

There is a costly misconception in business today-that the only data that matters is BIG data, and that complex tools and data scientists are required to extract any practical information. Nothing could be further from the truth. In Behind Every Good De...

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Detalles Bibliográficos
Otros Autores: Jain, Piyanka, author (author), Sharma, Puneet, author (editor), ayaraman, Lakshmi, editor
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : American Management Association 2015.
Edición:1st edition
Materias:
Business planning > Statistical methods.
Decision making > Statistical methods.
Management > Statistical methods.
Data mining.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629436506719
Tabla de Contenidos:
  • ""Cover""; ""Title""; ""Copyright""; ""Contents""; ""Preface""; ""Acknowledgments""; ""Introduction""; ""SECTION 1â€?HELLO ANALYTICS!""; ""1. Analytics or Die""; ""2. What Is Analytics?""; ""3. Top Seven Analytics Methodologies""; ""SECTION 2â€?DIVING DEEP""; ""4. B.A.D.I.R.: Business Analytics in Five Simple Steps""; ""5. Predictive Analytics, aka Rocket Science""; ""6. Data and Analytics Tools""; ""SECTION 3â€?LEADERSHIP TOOLKIT""; ""7. Analytics and Leadership""; ""8. Competing on Analytics""; ""9. Analytics Leader's Playbook""; ""10. Making It Happen""; ""11. Common Pitfalls""
  • ""SECTION 4â€?ANALYTICS AT WORK: TEN CASE STUDIES""""Appendix""; ""Notes""; ""Index""; ""A""; ""B""; ""C""; ""D""; ""E""; ""F""; ""G""; ""H""; ""I""; ""J""; ""K""; ""L""; ""M""; ""N""; ""O""; ""P""; ""Q""; ""R""; ""S""; ""T""; ""U""; ""V""; ""W""; ""Y""; ""Z""; ""About the Authors""; ""Free Sample Chapter from Data Crush by Christopher Surdak""

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