Targeted how technology is revolutionizing advertising and the way companies reach consumers
Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled-online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest...
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| Format: | eBook |
| Language: | Inglés |
| Published: |
New York :
AMACOM
2015.
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| Edition: | 1st edition |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629427806719 |
