The art of war for small business defeat the competition and dominate the market with the masterful strategies of Sun Tzu

Written in China more than 2,000 years ago, The Art of War has inspired military, political, and business leaders across the world with its brilliant strategies for prevailing against opponents. At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size a...

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Bibliographic Details
Other Authors: Sheetz-Runkle, Becky, author (author)
Format: eBook
Language:Inglés
Published: New York : AMACOM 2014.
Edition:1st edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629389906719
Description
Summary:Written in China more than 2,000 years ago, The Art of War has inspired military, political, and business leaders across the world with its brilliant strategies for prevailing against opponents. At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership--all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent...for their very survival. The Art of War
Item Description:Description based upon print version of record.
Physical Description:1 online resource (255 p.)
Bibliography:Includes bibliographical references and index.
ISBN:9780814433829