Marketing and branding : the Indian scenario
Marketing and Branding – The Indian Scenario offers readers concise but comprehensive coverage of the five major aspects of marketing management in the form of themes. The first theme deals with product and brand related strategies, the second with retailing and distribution decisions, the third wit...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified]
Dorling Kindersley India
2007
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629370006719 |