Competitive intelligence for information professionals
Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the ""outside-in"" approach, based on their organization's strategic needs and objectives. Competitive...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Waltham, Massachusetts :
Chandos Publishing
2015.
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| Edición: | 1st edition |
| Colección: | Chandos information professional series.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629218206719 |
Tabla de Contenidos:
- Cover; Title Page; Copyright Page; Contents; List of figures and tables; Figures; Tables; About the authors; Foreword; Acknowledgments; List of abbreviations; Introduction; 1 - The value of competitive intelligence; Definition of competitive intelligence; Why is the importance of competitive intelligence increasing?; Globalisation; Individualisation; Competition; Complexity; The demand for knowledge; IT development; Threats and crises; A common view; What range should competitive intelligence include?; Who should interact?; When is the right time?; How - three different approaches
- Porter's five forcesCase: Adding value; Critical success factors for competitive intelligence; A question of survival; Note; 2 - The right leadership adds value to competitive intelligence; Where do we start?; What does leadership mean?; Summary of manager's responsibility; Summary of team members' responsibility; Different kinds of leadership; Challenges of business and organisational management; Top tips for business development; Information professionals take the lead; Future leadership development; Future changes and preparations; Notes; 3 - Competitive intelligence from start to end
- Systematic competitive intelligenceTypes of competitive intelligence operations; Work smarter with PCMAC; Note; 4 - Plan and prioritise; Why, who, what; The purpose; Plan the work; Allocating resources - a matter of ambition level; The necessary timetable; The business environment map; Case: Bottom-up approach for drawing the business environment map; Case: Top-down approach for drawing the business environment map; Blind spots; Critical success factors; Notes; 5 - and manage; Capture; The sources; Primary sources - tacit information; Case: Networks; Secondary sources - explicit information
- Evaluation of sourcesInformation research; Search strategies; Patents; Manage; Information overload; Filter and structure information; Presentation of the result; References for validation; Note; 6 - Analyse and communicate; Analyse; Analysis methods; Overview of analysis methods; Early warning systems; Working with analyses; Communicate; Deliverables; Case: Technology intelligence briefs; Notes; 7 - The organisational side of competitive intelligence; Organisational conditions; Three poisonous Ps; Organising competitive intelligence; Note
- 8 - Knowledge management - a vital component of competitive intelligenceKnowledge management adding value to competitive intelligence; Synergies between knowledge management and competitive intelligence; The different aspects of knowledge sharing; Case: Knowledge sharing; Tacit and explicit knowledge; Knowledge sharing - the aspects of space and time; Knowledge management and IT systems; Case: Information audit in the pharma industry; Do not forget information retrieval!; Explicit knowledge and documentation; Social media; Note; 9 - The human side of competitive intelligence
- Qualified competitive intelligence requires qualified people
