Blogging to drive business : create and maintain valuable customer connections

Blogging to drive business : create and maintain valuable customer connections

Use Blogging to Supercharge Sales, Customer Loyalty, Innovation, and Profits “To connect with today’s buyer, you need to stop pushing your message out and start pulling your customers in. And there is no better tool for this than the blog! Blogging to Drive Business is an essential guide for any bus...

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Detalles Bibliográficos
Otros Autores: Butow, Eric Author (author), Bollwitt, Rebecca Contributor (contributor)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] Que Pub 2010
Edición:1st edition
Colección:Que Biz-Tech
Materias:
Internet marketing > Blogs
Business enterprises > Blogs
Blogs
Business communication
Management
Commerce
Marketing & Sales
Management Theory
Business & Economics
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629144606719
Tabla de Contenidos:
  • Why are blogs so important?
  • Leveraging your blog with your other marketing tools
  • Creating a blogging strategy
  • Blogging responsibly
  • Finding topics to write about
  • Who will write the blog?
  • Getting eyeballs to your blog
  • Getting interactive with multimedia blogging
  • Taking advantage of Web 3.0 blogs
  • A list of the important blogging sites.

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