How to make money marketing your business on Facebook
The condensed guide summarizing everything you need to know to help your business win in the Facebook Era: Learn tools from effective strategy to profitable execution, systems, and policies. Like the Internet before it, Facebook is changing every aspect of business and society. Facebook has in fact...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, New Jersey :
FT Press
2011.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629054606719 |
Tabla de Contenidos:
- Cover
- Whose Job Is Social Media?
- Who Spends Time on Facebook and Why
- Five Pillars of Facebook Marketing
- Balancing Corporate and Local Initiatives
- The Questions Every Company Should Ask
- What Is Being Said and Who Is Saying It?
- Who Said It and Are They Allowed?
- What Should Be Said?
- What's the ROI?
- Whom Should I Work with and How Much Do I Spend?
- Five Steps to Hitting a Facebook Home Run
- Important Trends
- Acknowledgments
- About the Author.