Active storytelling using video news releases for PR professionals
This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Powerful new “VNR 2.0” techniques that cut through clutter and...
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Format: | eBook |
Language: | Inglés |
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Upper Saddle River, New Jersey :
FT Press
2010.
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Edition: | 1st edition |
Series: | FTPress Delivers elements.
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See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629053606719 |