Accelerants for growth in Africa cell phones and banking
This Element is an excerpt from Africa Rising: How 900 Million African Consumers Offer More Than You Think (9780132339421) by Vijay Mahajan. Available in print and digital formats. Discover Africa, the world’s fastest-growing cellphone market—and learn how those cellphones are creating a foundation...
| Autor principal: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, New Jersey :
FTPress Delivers
2010.
|
| Edición: | 1st edition |
| Colección: | FT Press Delivers elements.
|
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629028306719 |
| Sumario: | This Element is an excerpt from Africa Rising: How 900 Million African Consumers Offer More Than You Think (9780132339421) by Vijay Mahajan. Available in print and digital formats. Discover Africa, the world’s fastest-growing cellphone market—and learn how those cellphones are creating a foundation for breakthrough growth. There are now more than 130 million Africans with cell phone subscriptions, and it is the fastest growing mobile phone market in the world. A 2007 study by the Africa Media Development Initiative found that cell phones were achieving a compound annual growth rate of 85 percent or more in 10 of the 17 African nations surveyed… |
|---|---|
| Notas: | Cover title. Author's name at head of title. Excerpted from the author's "Africa rising." Cf. resource description page (viewed Jan. 17, 2011). |
| Descripción Física: | 1 online resource ([7] p.) : ill |
| Bibliografía: | Includes bibliographical references (p. [6-7]). |
| ISBN: | 9781282780675 9786612780677 |
