Cita APA (7a ed.)

Kapil, K. N., & Mukherjee, J. (2011). Case studies in marketing (1st edition.). Pearson.

Cita Chicago Style (17a ed.)

Kapil, Kanwal Nayan, y Jaydeep Mukherjee. Case Studies in Marketing. 1st edition. Delhi, India ; Chennai, India ; Chandigarh, India: Pearson, 2011.

Cita MLA (9a ed.)

Kapil, Kanwal Nayan, y Jaydeep Mukherjee. Case Studies in Marketing. 1st edition. Pearson, 2011.