Data mining techniques for marketing, sales, and customer relationship management

The leading introductory book on data mining, fully updated and revised! When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990's, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of mo...

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Detalles Bibliográficos
Otros Autores: Berry, Micahel J. A. (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Indianapolis, Ind. : Wiley Pub., Inc 2011.
Edición:3rd ed
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628989106719

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