APA (7th ed.) Citation

Berry, M. J. A. (2011). Data mining techniques: For marketing, sales, and customer relationship management (3rd ed.). Wiley Pub., Inc.

Chicago Style (17th ed.) Citation

Berry, Micahel J. A. Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management. 3rd ed. Indianapolis, Ind.: Wiley Pub., Inc, 2011.

MLA (9th ed.) Citation

Berry, Micahel J. A. Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management. 3rd ed. Wiley Pub., Inc, 2011.