What great salespeople do the science of selling through emotional connection and the power of story
Build better relationships and Sell More Effectively With a Powerful SALES STORY “Throughout our careers, we have been trained to ask diagnostic questions, deliver value props, and conduct ROI studies. It usually doesn’t work; best case, we can argue with the customer about numbers—purely a left bra...
| Other Authors: | , |
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| Format: | eBook |
| Language: | Inglés |
| Published: |
New York :
McGraw Hill
[2012]
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| Edition: | 1st edition |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628982206719 |
