Agile marketing

Clearly the marketing methods of old will not fulfill all the needs of today's organization. Today, the fast moving opportunities afforded by the internet, websites, social networking and data communication give those in the know a huge advantage over traditional marketers. The goal of this boo...

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Bibliographic Details
Main Author: Accardi-Petersen, Michelle (-)
Format: eBook
Language:Inglés
Published: [Berkeley, Calif.] : Apress 2011.
Edition:1st ed. 2011.
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628930006719

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