Sales training basics

Sales training basics

Sales people are often a breed apart; being their trainer is an ambitious, but rewarding challenge. Founded in the competencies of world-class selling, this new title approaches training sales people with the most excellent strategy—effective, results driven training that closes sales. Siegfried, wi...

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Bibliographic Details
Corporate Author: American Society for Training and Development (-)
Other Authors: Siegfried, Angela, author (author)
Format: eBook
Language:Inglés
Published: Danvers, MA : American Society for Training & Development [2010]
Edition:1st edition
Series:ASTD training basics series
Subjects:
Sales personnel > Training of.
Employees > Training of.
Web site development.
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628918106719
Table of Contents:
  • Intro
  • Title Page
  • Copyright
  • Content
  • About the Training Basics Series
  • Preface
  • Acknowledgements
  • Chapter 1: Preparing to Train the Salesforce
  • Chapter 2: Partnering with the Sales Team
  • Chapter 3: Accelerating Sales Training Impact
  • Chapter 4: Phase 1: Exploring the Sales Environment
  • Chapter 5: Phase 2: Examining Sales Team Goals and Needs
  • Chapter 6: Phase 3: Enabling Sales Team Learning
  • Chapter 7: Phase 4: Executing Your Value-Added Solution
  • Chapter 8: Phase 5: Evaluating Your Impact
  • Chapter 9: Making Your Sales Training Stick with Coaching
  • Chapter 10: Leveraging Subject Matter Experts for Impact
  • Chapter 11: Developing a Sales Training Brand
  • Conclusion
  • Resources
  • About the Editor
  • About the Contributors
  • Index.

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