Business intelligence the savvy manager's guide

Following the footsteps of the first edition, the second edition of Business Intelligence is a full overview of what comprises business intelligence. It is intended to provide an introduction to the concepts to uncomplicate the learning process when implementing a business intelligence program. O...

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Detalles Bibliográficos
Autor principal: Loshin, David, 1963- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Waltham, Mass. : Morgan Kaufmann c2012.
Edición:2nd ed
Colección:The Savvy Manager's Guides
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628846006719
Tabla de Contenidos:
  • Front Cover; Business Intelligence; Copyright; Contents; Preface; Introduction; What This Book Is; Why You Should Be Reading This Book; Organization of the Book; Our Approach to Knowledge Transfer; Contact Me; Acknowledgements; Foreword; Chapter 1- Business Intelligence and Information Exploitation; Improving the Decision-Making Process; Why a Business Intelligence Program?; Taking Advantage of the Information Asset; Business Intelligence and Program Success; Business Intelligence Defined; Actionable Intelligence; The Analytics Spectrum; Taming the Information Explosion; Considerations
  • Continuing Your Business Intelligence Education End notes; Chapter 2 -The Value of Business Intelligence; Value Drivers and Information Use; Performance Metrics and Key Performance Indicators; Using Actionable Knowledge; Horizontal Use Cases for Business Intelligence; Vertical Use Cases for Business Intelligence; Business Intelligence Adds Value; Chapter 3 -Planning for Success; Introduction; Organizational Preparedness for Business Intelligence and Analytics; Initial Steps in Starting a Business Intelligence Program; Bridging the Gaps Between Information Technology and the Business Users
  • Knowing the Different Types of Business Intelligence Users Business Intelligence Success Factors: A Deeper Dive; More on Building Your Team; Strategic Versus Tactical Planning; Summary; End notes; Chapter 4 -Developing Your Business Intelligence Roadmap; A Business Intelligence Strategy: Vision to Blueprint; Review: The Business Intelligence and Analytics Spectrum; The Business Intelligence Roadmap: Example Phasing; Planning the Business Intelligence Plan; Chapter 5 -The Business Intelligence Environment; Aspects of a Business Intelligence and Analytics Platform and Strategy
  • The Organizational Business Intelligence Framework Services and System Evolution; Management Issues; Additional Considerations; Chapter 6 -Business Processes and Information Flow; Analytical Information Needs and Information Flows; Information Processing and Information Flow; The Information Flow Model; Practical Use; Modeling Frameworks; Management Issues; Deeper Dives; Chapter 7 -Data Requirements Analysis; Introduction; Business Uses of Information; Metrics: Facts, Qualifiers, and Models; What is Data Requirements Analysis?; Assessing Suitability; Summary
  • Chapter 8 -Data Warehouses and the Technical Business Intelligence Architecture Introduction; Data Modeling and Analytics; The Data Warehouse; Analytical Platforms; Operational Data Stores; Management; Do You Really Need a Data Warehouse?; Summary; Chapter 9 -Metadata; What is Metadata?; The Origin and Utility of Metadata; Types of Metadata; Semantic Metadata Processes for Business Analytics; Further Considerations; Using Metadata Tools; Establishing Usability of Candidate Data Sources; Data Profiling Activities; Data Model Inference; Attribute Analysis; Relationship Analysis
  • Management Issues