Content rules : how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business

Content rules how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business

The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog post...

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Bibliographic Details
Main Author: Handley, Ann, 1963- (-)
Other Authors: Chapman, C. C.
Format: eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley 2012.
Edition:Rev. and updated
Series:New Rules Social Media Series
Subjects:
Internet marketing.
Social media.
Web sites > Design.
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628745906719
Table of Contents:
  • pt. 1. The content rules
  • pt. 2. The how-to section
  • pt. 3. Content that converts : success stories (with ideas you can steal!)
  • pt. 4. This isn't goodbye.

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