My new business a busy woman's guide to start-up success

Ever wanted to be your own boss? Dreamt of starting your own business but never quite made the leap? For every woman who has ever wondered, "Could I do it?" or been tempted by the idea of managing their own hours and controlling their own destiny, My New Business is the long-awaited answer...

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Detalles Bibliográficos
Otros Autores: Kerr, Wendy, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Harlow, England : Pearson 2014.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628737506719
Tabla de Contenidos:
  • Cover
  • Contents
  • About the author
  • Author acknowledgements
  • Introduction
  • Part 1: Is starting a business right for me?
  • 1 Do I really want this?
  • 2 Do I have a good idea?
  • 3 Do I have what it takes?
  • 4 What are my aspirations?
  • Part 2: Is my idea right for the market?
  • 5 Is there a market for it?
  • 6 Who are my competitors and how can I be different?
  • 7 Who are my customers and what do they think?
  • 8 What is the idea I want to move forward with?
  • Part 3: How do I plan for success?
  • 9 How do I make it/do it?
  • 10 How will I sell it?
  • 11 What shall I charge for it?
  • 12 How do I market it?
  • Part 4: How will the business operate?
  • 13: How will I make the business run?
  • 14: How much profit will I make?
  • 15: What business know-how do I need?
  • 16: How will I fund it?
  • Part 5: How do I do it all?
  • 17: What does starting up on your own feel like?
  • 18: How do I sustain my commitment?
  • 19: How do I manage my life as well as my business?
  • 20: Is it possible to juggle running a business with motherhood?
  • Final thoughts ...
  • Index.