Revenue disruption game-changing sales and marketing strategies to accelerate growth
Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bold new strategies to transform corporate revenue performance and ignite outsized revenue growth. Today's predominant sales and marketing model is...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken, N.J. :
Wiley
c2012.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628728106719 |
Tabla de Contenidos:
- It's the buyer, stupid
- The selling cry of the lonely hunter
- Before and after mad men : a brief history of marketing
- Demand generation emerges.