Scenario planning a field guide to the future
"Is your business ready for the future? Scenario planning is a fascinating, yet underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on a company'...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
Wiley
2012.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628684106719 |
Tabla de Contenidos:
- Scenario Planning: A Field Guide to the Future; What's in this book?; Introduction; Chapter 1: Escaping the Tyranny of the Present; Chapter 2: How-To; Chapter 3: Case Studies: The Real World; Chapter 4: Black Swans; Chapter 5: Are You Ready?; Postscript: Thinking the Unthinkable; Photo credits
