Building a digital analytics organization create value by integrating analytical processes, technology, and people into business operations
Drive maximum business value from digital analytics, web analytics, site analytics, and business intelligence! In Building a Digital Analytics Organization, pioneering expert Judah Phillips thoroughly explains digital analytics to business practitioners, and presents best practices for using it to r...
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, N.J. :
Pearson
2013, 2014.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628672106719 |