Web marketing all-in-one for dummies

Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Cover...

Full description

Bibliographic Details
Other Authors: Arnold, John, 1972- (-)
Format: eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley Pub. Inc 2012.
Edition:2nd ed
Series:--For dummies.
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628551106719
Description
Summary:Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. Pr
Item Description:Includes index.
Physical Description:1 online resource (939 p.)
ISBN:9781118284766