Web marketing all-in-one for dummies

Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Cover...

Descripción completa

Detalles Bibliográficos
Otros Autores: Arnold, John, 1972- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, N.J. : Wiley Pub. Inc 2012.
Edición:2nd ed
Colección:--For dummies.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628551106719
Tabla de Contenidos:
  • bk. 1. Web presence
  • bk. 2. Search engine optimization
  • bk. 3. Web Analysis
  • bk. 4. Online advertising and pay per click
  • bk. 5. E-mail marketing
  • bk. 6. Blogging and podcasting
  • bk. 7. Social media marketing
  • bk. 8. Mobile marketing.