Smart calling eliminate the fear, failure, and rejection from cold calling

Proven techniques to master the art of the cold call Cold calling is not only one of the fastest and most profitable ways to initiate a new sales contact and build business; it's also one of the most dreaded-for the salesperson and the recipient. Smart Calling has the solution: Art Sobczak'...

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Detalles Bibliográficos
Autor principal: Sobczak, Art (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken : Wiley 2013.
Hoboken, New Jersey : 2013.
Edición:2nd ed
Colección:Gale eBooks
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628502006719
Tabla de Contenidos:
  • Introduction
  • The smart calling concept
  • Cold calling is dumb, but prospecting is necessary : smart calling is the answer
  • Pre-call planning
  • Creating your possible value proposition
  • Intelligence gathering : making your calls smart
  • Using social engineering to gather intelligence
  • About the author.