The social innovation imperative : create winning products, services, and programs that solve society's most pressing challenges

The social innovation imperative create winning products, services, and programs that solve society's most pressing challenges

“This book is a must read for anyone who cares about the well-being of humanity in our modern world.” —Jake B. Schrum, President Southwestern University, Georgetown, TX “ The Social Innovation Imperative advances a best practice framework to solving the world’s most pressing social issues. This is a...

Descripción completa

Detalles Bibliográficos
Autor Corporativo: Books24x7, Inc (-)
Otros Autores: Bates, Sandra M., author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York, NY : McGraw-Hill Companies, Inc [2012]
Edición:1st edition
Materias:
Branding (Marketing)
Advertising > Brand name products.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628398506719
Tabla de Contenidos:
  • Cover
  • Contents
  • Foreword
  • Acknowledgments
  • Introduction
  • Part 1 Investigate
  • Chapter 1 Define the Social Challenge
  • Chapter 2 Understand and Prioritize the Needs
  • Chapter 3 Examine the Opportunities
  • Part 2 Innovate the Solution
  • Chapter 4 Devise a Workable Solution
  • Chapter 5 Develop a Business Model
  • Part 3 Implement the Solution
  • Chapter 6 Diffusion of Innovation
  • Chapter 7 Health Care
  • Chapter 8 Resource Conservation
  • Chapter 9 What Citizens Want
  • Notes
  • Index.

Ejemplares similares