Mobile marketing for dummies
Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Indianapolis, Ind. :
Wiley Pub., Inc
2010.
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Edición: | 1st edition |
Colección: | --For dummies.
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628359906719 |
Tabla de Contenidos:
- pt. 1. Getting up to speed on mobile marketing
- Pt. 2. Executing direct mobile marketing campaigns
- Pt. 3. Mobile media, publishing, and advertising
- Pt. 4. Mobile commerce and analytics
- Pt. 5. The part of tens.