Flash advertising : flash platform development of microsites, advergames, and branded applications

Flash advertising flash platform development of microsites, advergames, and branded applications

Create awe-inspiring, mind-blowing Flash ads, microsites, advergames and branded applications that engage consumers and demonstrate their worth to clients. 'Creating Flash Advertising' delivers the nuts and bolts of the development process from initial design conception to ad completion.

Detalles Bibliográficos
Otros Autores: Fincanon, Jason., author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Amsterdam ; Boston : Focal Press 2010.
Edición:1st edition
Materias:
Flash (Computer file)
Computer animation.
Web sites > Design.
Internet advertising.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628317906719
Tabla de Contenidos:
  • Flash advertising overview
  • Designing banner ads
  • Preparing and building ads
  • Forms and data
  • File optimization
  • Third-party rich-media technologies
  • Trafficking and tracking your ads
  • Designing microsites
  • Preparing and building microsites
  • Driving traffic to your microsite
  • Advergaming and applications
  • Classes
  • The memory game
  • Case studies.

Ejemplares similares