Hubbard, D. W. (2010). How to measure anything: Finding the value of "intangibles" in business (2nd ed.). Wiley.
Cita Chicago Style (17a ed.)Hubbard, Douglas W. How to Measure Anything: Finding the Value of "Intangibles" in Business. 2nd ed. Hoboken, N.J.: Wiley, 2010.
Cita MLA (9a ed.)Hubbard, Douglas W. How to Measure Anything: Finding the Value of "Intangibles" in Business. 2nd ed. Wiley, 2010.
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