Four key qualities of any "Pay as you wish" pricing strategy

"This Element is an excerpt from Smart pricing (ISBN: 9780131494183) by Jagmohan Raju and Z. John Zhang. When "pay as you wish" pricing makes sense--and how to make it work for you"--Resource description page.

Bibliographic Details
Main Author: Raju, Jagmohan Singh, 1954- (-)
Other Authors: Zhang, Z. John
Format: eBook
Language:Inglés
Published: Upper Saddle River, N.J. : Pearson Education publishing as FTPress Delivers c2010.
Edition:1st edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628196106719
Description
Summary:"This Element is an excerpt from Smart pricing (ISBN: 9780131494183) by Jagmohan Raju and Z. John Zhang. When "pay as you wish" pricing makes sense--and how to make it work for you"--Resource description page.
Item Description:Cover title.
"An e-burst of inspiration from the best books."
Physical Description:1 online resource ([10] p.)
Bibliography:Includes bibliographical references.