Managing customer relationships a strategic framework
MANAGING CUSTOMER RELATIONSHIPSA Strategic Framework Praise for the first edition: ""Peppers and Rogers do a beautiful job of integrating actionable frameworks, the thinking of other leaders in the field, and best practices from leading-edge companies.""-Dr. Hugh J. Watson, C. He...
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Formato: | Libro electrónico |
Idioma: | Inglés |
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Hoboken, New Jersey :
John Wiley & Sons
2011.
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Edición: | 2nd ed |
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Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628158806719 |