Jugaad innovation think frugal, be flexible, generate breakthrough growth

"A frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades--expensive R&D projects and highly-structured innovation...

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Bibliographic Details
Main Author: Radjou, Navi (-)
Other Authors: Prabhu, Jaideep C., Ahuja, Simone
Format: eBook
Language:Inglés
Published: San Francisco : Jossey-Bass 2012.
Edition:1st ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628155906719
Table of Contents:
  • Jugaad Innovation; Contents; Foreword; 1 Jugaad: A Breakthrough Growth Strategy; 2 Principle One: Seek Opportunity in Adversity; 3 Principle Two: Do More with Less; 4 Principle Three: Think and Act Flexibly; 5 Principle Four: Keep It Simple; 6 Principle Five: Include the Margin; 7 Principle Six: Follow Your Heart; 8 Integrating Jugaad into Your Organization; 9 Building Jugaad Nations; Notes; Acknowledgments; About the Authors; Index; Bring Jugaad to Your Organization