Jugaad innovation think frugal, be flexible, generate breakthrough growth
"A frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades--expensive R&D projects and highly-structured innovation...
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| Otros Autores: | , |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
San Francisco :
Jossey-Bass
2012.
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| Edición: | 1st ed |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628155906719 |
Tabla de Contenidos:
- Jugaad Innovation; Contents; Foreword; 1 Jugaad: A Breakthrough Growth Strategy; 2 Principle One: Seek Opportunity in Adversity; 3 Principle Two: Do More with Less; 4 Principle Three: Think and Act Flexibly; 5 Principle Four: Keep It Simple; 6 Principle Five: Include the Margin; 7 Principle Six: Follow Your Heart; 8 Integrating Jugaad into Your Organization; 9 Building Jugaad Nations; Notes; Acknowledgments; About the Authors; Index; Bring Jugaad to Your Organization
