Measure what matters : online tools for understanding customers, social media, engagement, and key relationships

Measure what matters online tools for understanding customers, social media, engagement, and key relationships

"In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible," they can be measured and managed-with powerful results. Measure What Matters explain...

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Bibliographic Details
Main Author: Delahaye Paine, Katie, 1952- (-)
Other Authors: Paarlberg, William T.
Format: eBook
Language:Inglés
Published: Hoboken, N.J. : John Wiley & Sons 2011.
Edition:1st edition
Subjects:
Customer services > Research.
Social media > Research.
Measurement.
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628152506719

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