Analytics in a big data world : the essential guide to data science and its applications

Analytics in a big data world the essential guide to data science and its applications

The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reve...

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Detalles Bibliográficos
Otros Autores: Baesens, Bart, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, New Jersey : Wiley 2014.
Edición:1st edition
Colección:Wiley and SAS business series.
Materias:
Big data.
Management > Statistical methods.
Management > Data processing.
Decision making > Data processing.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628092906719
Tabla de Contenidos:
  • 1. Big data and analytics
  • 2. Data collection, sampling, and preprocessing
  • 3. Predictive analytics
  • 4. Descriptive analytics
  • 5. Survival analysis
  • 6. Social network analytics
  • 7. Analytics : putting it all to work
  • 8. Example applications.

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