Good Company : Business Success in the Worthiness Era

Good Company Business Success in the Worthiness Era

A noted economist and human capital expert, together with a multidisciplinary team, show that we've entered a new era in which good corporate behavior is no longer optional, it's the new imperative for success-and they have the data to prove it. Their Good Company Index ranking of the Fort...

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Detalles Bibliográficos
Autor principal: Bassi, Laurie J. 1954- (-)
Otros Autores: Frauenheim, Ed, Costello, Lawrence
Formato: Libro electrónico
Idioma:Inglés
Publicado: San Francisco : Berrett-Koehler Publishers 2011.
Edición:1st ed
Colección:A BK business book
Materias:
Corporations > Moral and ethical aspects.
Corporations > Social aspects.
Management > Moral and ethical aspects.
Management > Social aspects.
Business ethics > Moral and ethical aspects.
Social responsibility of business.
Success in business.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628052906719
Tabla de Contenidos:
  • Cover; Contents; Preface; Part I: The Worthiness Era; 1 The Worthiness Imperative; 2 The Economic Imperative; 3 The Social Imperative; 4 The Political Imperative; Part II: Evidence and Rankings; 5 Goodness Matters; 6 Ranking Companies; Part III: Good Employer, Good Seller, Good Steward; 7 The Good Employer; 8 The Good Seller; 9 The Good Steward; Part IV: The Future; 10 The Worthiness Era; 11 A Hopefully Idealistic Vision; Appendix. Good Company Index: Scoring and Sources; Selected Works for Further Reading; Acknowledgments; Notes; Index; About the Authors

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