Twitter for good change the world one tweet at a time

"The official word from Twitter on how to harness the power of the platform for any cause. As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitt...

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Bibliographic Details
Main Author: Diaz-Ortiz, Claire, 1982- (-)
Other Authors: Stone, Biz
Format: eBook
Language:Inglés
Published: San Francisco : Jossey-Bass 2011.
Edition:1st ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628045906719
Table of Contents:
  • Twitter for Good; Contents; Foreword; Preface; Introduction; Chapter 1 Be a Force for Good; Chapter 2 T (Target): Why Tweet?; Chapter 3 W(Write): Why You Should Tweet like Kanye; Chapter 4 E (Engage): Tools to Win; Chapter 5 E (Explore): Finding Everybody, and Bringing Everybody to You; Chapter 6 T (Track): Making Sure You've Hit Your Mark; Chapter 7 Applying the T.W.E.E.T. Framework; Conclusion; Top Questions Reference List; Resources; Acknowledgments; About the Author; Index