APA (7th ed.) Citation

Vincent, L. (2012). Brand real: How smart companies live their brand promise and inspire fierce customer loyalty (1st edition.). American Management Association.

Chicago Style (17th ed.) Citation

Vincent, Laurence. Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. 1st edition. New York: American Management Association, 2012.

MLA (9th ed.) Citation

Vincent, Laurence. Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. 1st edition. American Management Association, 2012.

Warning: These citations may not always be 100% accurate.