Google power search

Behind Google's deceptively simple interface is immense power for both market and competitive research-if you know how to use it well. Sure, basic searches are easy, but complex searches require specialized skills. This concise book takes you through the full range of Google's powerful se...

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Detalles Bibliográficos
Autor principal: Spencer, Stephan M. (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Beijing : Sebastopol, California 2011.
Edición:First edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628007106719
Tabla de Contenidos:
  • Refining your searches
  • Google search operators
  • Initial market research using Google
  • Understanding the breadth and depth of Google, Inc.
  • Forming a good research strategy
  • The technical side of Web research.