APA (7th ed.) Citation

Finger, L., Dutta, S., Treseler, M., Spencer, A., Comer, R., & Demarest, R. (2014). Ask, measure, learn: Using social media analytics to understand and influence customer behavior (1st edition.). O'Reilly.

Chicago Style (17th ed.) Citation

Finger, Lutz, Soumitra Dutta, Mary Treseler, Ann Spencer, Randy Comer, and Rebecca Demarest. Ask, Measure, Learn: Using Social Media Analytics to Understand and Influence Customer Behavior. 1st edition. Sebastopol, California: O'Reilly, 2014.

MLA (9th ed.) Citation

Finger, Lutz, et al. Ask, Measure, Learn: Using Social Media Analytics to Understand and Influence Customer Behavior. 1st edition. O'Reilly, 2014.