Thinkers 50 strategy : the art and science of strategy creation and execution

Thinkers 50 strategy the art and science of strategy creation and execution

"Today's leading business strategists teach you everything you need to know to drive profitability and grow your companyThe Thinkers50 series delivers the latest concepts and theories on the topics of Management, Leadership, Strategy, and Innovation. You'll find the most current think...

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Detalles Bibliográficos
Otros Autores: Crainer, Stuart, author (author), Dearlove, Des, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York, New York State : McGraw-Hill Education 2014.
Edición:1st edition
Colección:Thinkers 50.
Materias:
BUSINESS & ECONOMICS / Strategic Planning.
Strategic planning.
Management.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627906506719
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright Page
  • Contents
  • Introduction
  • Chapter 1 How We Got Here
  • Chapter 2 Understanding Competitive Advantage
  • Chapter 3 Getting to the Core
  • Chapter 4 Hypercompetition and Beyond
  • Chapter 5 Exploring Blue Oceans
  • Chapter 6 Strategy in Action
  • Chapter 7 Where Strategy Meets Society
  • Chapter 8 Where Strategy Meets the World
  • Notes
  • Acknowledgments
  • Index.

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