Organizational survival profitable strategies for a sustainable future
BOOST LOYALTY, PROFITABILITY, AND GROWTH WITH A STRATEGY OF SUSTAINABILITY Organizational Survival provides a rational, research-based approach to creating a durable business strategy designed to meet the needs of today's customers and position an organization to outperform while positively imp...
Otros Autores: | , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
New York :
McGraw-Hill Education
[2014]
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627882406719 |
Tabla de Contenidos:
- Cover
- Title Page
- Copyright Page
- Contents
- Foreword
- Preface
- Introduction
- Part 1 The Case for Change
- 1 The Double Meaning of Sustainability
- 2 Dwindling Supplies and Growing Demand
- 3 Reluctant Caretakers of Public Trust
- Part 2 The Awakening of Organizational Leadership
- 4 Sustainability as a Core Value
- 5 Social Innovation for Sustainability
- 6 Companies in Transition and the Need for Strategic Change
- Part 3 Payback is Real
- 7 Arguments for the Reluctant Majority
- 8 Does Corporate Sustainability Create Measurable Value?
- 9 Building a Strong and Long-Lasting Reputation
- 10 Common Traits of Sustainable Companies
- Part 4 A Road Map for Changing Our Future
- 11 Creating the Road Map to a Sustainable Future
- 12 Adding Value and Profitability
- 13 The Conversation Continues
- Appendix A: Sustainability Leaders
- Appendix B: Sustainability Indexes and Rating Systems
- Notes
- Acknowledging the Power of Collaboration
- Index.