Making creativity practical innovation that gets results
Creative solutions can be challenged and defended in the pursuit of profitability. But first, creativity must be demystified. A process that targets innovation provides leaders with just such a problem-solving approach. The goal is to produce high-quality ideas that are appropriate to the task-which...
Autores principales: | , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Greensboro, N.C. :
Center for Creative Leadership
c2003.
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Edición: | 1st edition |
Colección: | Report (Center for Creative Leadership) ;
no. 421. Ideas into action guidebooks. |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627872806719 |
Tabla de Contenidos:
- Title page; Table of Contents; What Is Practical Creativity?; Why Is Practical Creativity Important?; Making Creativity Practical; Stating the Problem; Understanding Approaches to Problem Solving; Seeking the Right Creative Path; Choosing the Right Creative Path; Generating Ideas; Evaluating Ideas; Making a Place for Creativity at Work; Suggested Readings; Background; Key Point Summary; Lead Contributors