Project management for non-project managers
Great managers are experts at getting bottom-line results, but often do not understand their role in the success or failure of their organization's projects. They balk at the arcane terminology and are unaware of how to use valuable project management techniques and tools-a knowledge gap that c...
| Main Author: | |
|---|---|
| Format: | eBook |
| Language: | Inglés |
| Published: |
New York, N.Y. :
AMACOM
c2012.
|
| Edition: | 1st ed |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627869006719 |
Table of Contents:
- Introduction: promoting your book to bestseller
- Your big idea : assessing your book's worth
- The author's position
- The marketing platform
- Building your marketing platform
- Launching your public relations
- Take it away?
- The future of publishing
- Glossary
- Index.
