Changing the Game How Video Games Are Transforming the Future of Business

Use Video Games to Drive Innovation, Customer Engagement, Productivity, and Profit! Companies of all shapes and sizes have begun to use games to revolutionize the way they interact with customers and employees, becoming more competitive and more profitable as a result. Microsoft has used games to pa...

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Detalles Bibliográficos
Otros Autores: Edery, David, author (author), Mollick, Ethan, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Pearson 2008.
Edición:1st edition
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627848206719

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