Mathieson, R. (2010). The on-demand brand: 10 rules for digital marketing success in an anytime, everywhere world (1st edition.). American Management Association.
Chicago Style (17th ed.) CitationMathieson, Rick. The On-demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World. 1st edition. New York: American Management Association, 2010.
MLA (9th ed.) CitationMathieson, Rick. The On-demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World. 1st edition. American Management Association, 2010.
Warning: These citations may not always be 100% accurate.
