Artful persuasion how to command attention, change minds, and influence people
There's really nothing mysterious about getting people to change their minds. No special, inborn gifts. No subliminal tricks. Instead, the best persuaders--advertisers, salespeople, politicians, spin doctors--depend on the fact that everyone responds to messages in just two ways: thoughtfull...
| Main Author: | |
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| Format: | eBook |
| Language: | Inglés |
| Published: |
New York :
AMACOM
c2000.
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| Edition: | 1st edition |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627827906719 |
