Understanding intercultural communication negotiating a grammar of culture
In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new...
Other Authors: | |
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Format: | eBook |
Language: | Inglés |
Published: |
Milton Park, Abingdon, Oxon :
Routledge
2013.
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Edition: | 1st edition |
Subjects: | |
See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627776806719 |
Summary: | In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including:the positive contribution of people from diverse cultural backgrounds the politics of Self and Other which promote negative stereotyping the basis for a bottom-up approach to globalization i |
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Item Description: | Description based upon print version of record. |
Physical Description: | 1 online resource (205 p.) |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781135046187 9780415691307 9780203492635 9781135046194 |