Business plans that work a guide for small business
Turn your great idea into BIG PROFITS with a powerful, persuasive business plan! With any endeavor, good planning is the key to good results - especially in the launch of a new business or product. Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing,...
Autor principal: | |
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Otros Autores: | , |
Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
New York, N.Y. :
McGraw-Hill
2011.
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Edición: | 2nd ed |
Colección: | McGraw-Hill's AccessEngineering
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627775906719 |
Tabla de Contenidos:
- Cover Page
- Business Plans That Work
- Copyright Page
- Content
- Preface
- 1 Entrepreneurs Create the Future
- 2 Before You Start Planning, Ask the Right Questions
- 3 Getting Started
- 4 Industry: Zoom Lens on Opportunity
- 5 Company and Product Description: Selling Your Vision
- 6 Marketing Plan: Reaching the Customer
- 7 Operations and Development: Execution
- 8 Team: The Key to Success
- 9 The Critical Risks and Offering Plan Sections
- 10 Financial Plan: Telling Your Story in Numbers
- 11 Conclusion
- Appendix 1: Quick Screen Exercise
- Appendix 2: Business Planning Guide Exercise
- Appendix 3: Sample Presentation
- Index
- About the Author
- Footnote
- pg2
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- pg45
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- pg59
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- pg91
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- pg162.