The social media MBA in practice an essential collection of inspirational case studies to influence your social media strategy
"The inside information that marketers and social media practitioners have been dying to get hands onIt seems like every day another self-appointed social media "guru" appears on the scene, offering to sell you his or her "surefire" cure for what ails you. Don't you thi...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken :
Wiley
2013.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627732906719 |
Tabla de Contenidos:
- part I. Set-up
- part II. Social media strategy
- part III. Social by department.