Siegel, E. (2013). Predictive analytics: The power to predict who will click, buy, lie, or die (1st edition.). John Wiley & Sons, Inc.
Chicago Style (17th ed.) CitationSiegel, Eric. Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die. 1st edition. Hoboken, New Jersey: John Wiley & Sons, Inc, 2013.
MLA (9th ed.) CitationSiegel, Eric. Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die. 1st edition. John Wiley & Sons, Inc, 2013.
Warning: These citations may not always be 100% accurate.